Shipping sucks.
I had always wondered why every company charges for shipping, it seems like such a silly way to dilute the customer's experience.
Naturally after entering the CPG industry, we learned that shipping was just another way to increase profit and found the practice to be quite dishonest.
Maybe I'm being a little harsh.
I could see how it is used as a marketing tool to push for more spend per customer (called average order value or AoV in e-commerce terms).
Either way we wanted no part of it. MochiMelt will always have free shipping, forever.
You’ve given us your hard earned trust and it would be a silly to take advantage of that.
Raza - Founder
MochiMelt
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